In today’s digital era, organizations are constantly embracing new tools and applications to improve their relationships and interactions with customers. Keeping up with the different platforms available and figuring out which ones can help accelerate your career is not easy.
When choosing what platform to pursue, it’s important to understand the demand of each, what a career path looks like, and what aligns best with your skillsets.
For those looking for a platform that is in high-demand and relatively low code, Salesforce should absolutely be on your radar, and here’s why.
Salesforce is the world’s #1 customer relationship management (CRM) Cloud platform.
The role of a CRM system is to give companies the tools to better manage customer interactions, support, and relationships through reliable systems, data, and processes. Among “The Big 5 CRM Companies,” Salesforce is #1 over Oracle, SAP, Adobe, and Microsoft. The Salesforce ecosystem includes a large partner network of applications and services used by more than 150,000 customers including leading brands such as Spotify, Amazon, Toyota, American Express, Adidas, Southwest Airlines, and more.
Salesforce is growing.
CRM is the largest and fastest-growing enterprise application software category, and Salesforce is the leader of the market. The organization has seen high growth recently, with a revenue of $17 billion in 2020, up almost 29% from the previous year.
According to the IDC, Salesforce is projected to keep growing, with an estimated new revenue of $1.2 trillion from Salesforce Cloud Products through 2024.
Salesforce can help you in just about any industry.
Salesforce integrates business activities across marketing, sales, commerce, and customer service. The platform can be used in about any industry including retail, hospitality, technology, financial services, healthcare, manufacturing, education, and more. From software developers to solutions architects, to project managers and marketing and sales professionals, Salesforce skills pay off for a variety of roles.
Salesforce certified talent is in demand.
Salesforce is one of the fastest-growing, most in-demand skillsets today. In 2018, there were 47,973 job postings for Salesforce Administrators, up from 9,600 in 2013. This 400% growth is evidence of the importance of Salesforce talent to manage the Salesforce platform within organizations.
Additionally, certified Salesforce Professionals and Salesforce Administrators earn 1.2 to 1.8 times more than their non-certified counterparts. A 2019 report from Indeed.com lists Salesforce Developer as its No. 10 “Best Jobs of 2019,” with an average salary of $112,031. Salesforce Developer jobs have seen a 129 percent growth in the number of job postings between 2015 and 2018, according to Indeed.
If you see the value of the platform and want to accelerate your Salesforce career, SkillStorm has you covered. Our Salesforce certification courses, offered in partnership with Universities, offer a unique approach that surrounds students with fellow learners and access to instructors. This method provides enhanced learning opportunities that you cannot get from other online Salesforce course offerings.
For more information about how SkillStorm’s certification courses can help you accelerate your tech career, email firstname.lastname@example.org! Our Advisors are ready and waiting!